IGNOU MAFRM Syllabus – Candidates can find latest session Syllabus Structure for MAFRM Programme from here. IGNOU New MAFRM Syllabus is available with credit system in which each of the courses is given appropriate credit. IGNOU has implemented credit system in MAFRM courses which is useful for course selection at the time of taking admission and for re registration.
MAFRM Candidates have to choose their required credit courses at every semester or at every year to complete their MAFRM (MA in Fashion Retail Management) Programme. There are many courses available for MAFRM course selection in which some of as a compulsory course and some of as an optional course.
MAFRM Current Syllabus:
| 1st Semester | ||
| Course Code | Course Name | Credits |
| MFM -024 | Fundamentals of Retailing | 4 |
| MFM -025 | Principles of Fashion Marketing | 4 |
| MFM-027 | Marketing Research | 4 |
| MFM-028 | Product Knowledge | 4 |
| MFM-029 | Business Communication | 2 |
| MFM-030 | Management Principles | 2 |
| 2nd Semester | ||
| Course Code | Course Name | Credits |
| MFM-031 | Consumer Behaviour in Fashion | 4 |
| MFM-032 | Fashion Advertising | 4 |
| MFM-033 | Retailing and Marketing Strategies | 4 |
| MFM-034 | Fashion Forecasting and Trend Analysis | 4 |
| MFM-036 | Financial Management | 2 |
| MFM-037 | Human Resource Management | 2 |
| MFM-035 | Product Knowledge | 4 |
| MFMP-038 | Industry Internship | 8 |
| 3rd Semester | ||
| Course Code | Course Name | Credits |
| MFM-039 | Merchandising for Retailers | 4 |
| MFM-040 | Global Sourcing | 4 |
| MFM-041 | Supply Chain & Logistics Management | 4 |
| MFM-042 | Visual Merchandising and Store Interiors | 4 |
| MFM-043 | Product Knowledge | 4 |
| MFM-044 | Compliance and Business Ethics | 2 |
| MFM-045 | MIS for Retailers | 2 |
| 4th Semester | ||
| Course Code | Course Name | Credits |
| MFMP-046 | Dissertation Project | 20 |
IGNOU University is working regular to revise its Syllabus of IGNOU MAFRM on the basis of future scope and removes its old syllabus. IGNOU may change or update MAFRM Syllabus at any time they need so we work to provide latest syllabus structure to our MAFRM candidates for their study.
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